![](http://thesobertoan.com/wp-content/uploads/2019/08/Toan-copy.jpg)
AIM HIGH
A series of print-ad that exaggerates how
high Air Jordan shoes will help you jump.
ROLE
Copywriting, Concept, Art Direction.
AWARD
MASE Best Of Show Bronze.
![](http://thesobertoan.com/wp-content/uploads/2019/08/1.jpg)
![](http://thesobertoan.com/wp-content/uploads/2019/08/2.jpg)
![](http://thesobertoan.com/wp-content/uploads/2019/08/3.jpg)
![](http://thesobertoan.com/wp-content/uploads/2019/08/4.jpg)
![](http://thesobertoan.com/wp-content/uploads/2019/08/5.jpg)
![](http://thesobertoan.com/wp-content/uploads/2019/08/6-4.jpg)
![](http://thesobertoan.com/wp-content/uploads/2019/08/7-2.jpg)
![](http://thesobertoan.com/wp-content/uploads/2019/08/8-1.jpg)
![](http://thesobertoan.com/wp-content/uploads/2019/08/9-1.jpg)
![](http://thesobertoan.com/wp-content/uploads/2019/08/11-1.jpg)
![](http://thesobertoan.com/wp-content/uploads/2019/08/13-1.jpg)
![](http://thesobertoan.com/wp-content/uploads/2019/08/12-1.jpg)
CREDITS
Art director: Toan Mai.
Copywriter: Toan Mai.
Mentor: Mihai Gongu (ECD Tomorrow Shanghai).
Mentor: Mihai Gongu (ECD Tomorrow Shanghai).